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Camel cigarettes. Spirit of freedom

Literally from the first days of existence this tobacco brand has effectively used spirit of travels and passion to adventures.


Camel cigarettes. Drop of nicotine kills camel

Everything began in the distant 1913. It was time of numerous tobacco experiments. And among other new smoking methods began to come into fashion.


Bond cigarettes. Boring story

Perhaps if to compare history of Bond Street brand development with other cigarette brands, it will seem too dull and calm.


Bond cigarettes. Quinn favorites

In realty Bond cigarettes, of course, don't have any relation to agent 007. At least because judging by marketing legend, this brand appeared in 1902 but Jan Fleming has invented his killer by Quinn's name only in 1953.


Winston. From Switzerland with filter

According to marketing legend new cigarettes appeared thanks to one of R.J.R Tobacco Company directors - Edward Darr.


Winston cigarettes. In spite of grammar

For long time Winston town that in fact gave the name to this tobacco brand, hasn't distinguished with anything special.




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Winston cigarettes. In spite of grammar

For long time Winston town that in fact gave the name to this tobacco brand, hasn't distinguished with anything special. It was placed in North Carolina State not far from Salem (not that where in XVII century were burned witches - this one is in Massachusetts). Big step in world history he made only when in 1875 Richard Joshua Reynolds, Founding Father of RJR Company opened here first tobacco plant. At the beginning like everywhere the base of assortment was chewing tobacco that Americans love so much and that the rest of the world doesn't understand. However, quite soon range of products was widened due to pipe tobacco and cigarettes.

Tobacco Empire Reynolds began its victorious cortege through USA. One of the most important breakthroughs on this front was creation of cigarette brand Camel. PR and marketing experts of R.J.R Tobacco Company always were characterized by aggressive manner and cynical creative ideas. Competing with its main competitor Philip Morris Company, they managed to create good base for promoting principally new cigarette brand. America has satiated with strong tobacco and almost the same flavor that was hidden after different names. For successful promotion qualitative leap was needed. Vacant niche was occupied by Winston.

 

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